Frank Mobile Applications is seeking interns for a marketing project which will include the following:
1. Digital Marketing
a. Articles on top news sites, both general and technology-focused
b. Internet campaigns – advertising on Google etc
c. Promotion of our website – utilize keywords, deploy our links to other relevant sites and blogs.
d. Collaboration with additional sites – offer reciprocal advertising or posts in order to promote Frank.
e. Promotion of the app on Google Play and the App Store
f. Build crowdfunding campaigns to disseminate the app – beyond raising money, fundraising sites are critical for raising awareness of the app and for the promotion of it.
g. Videos on YouTube – Clips about the app or subjects relevant to it.
2. Social Media Marketing
a. Promotion and dissemination of our pages on Facebook, Twitter and Instagram – distribute these pages to friends and family; create fundraising campaigns; and publish posts on subjects of interest.
b. Campaigns on social networks that will advertise the app – fundraising campaigns to advertise the app on social networks, competitions, surveys, and articles, among others.
c. Collaborative advertising campaigns with other pages – establish contact with other creative pages, or those that have potential for cross- fertilization, in order to forge collaborations and synergy
d. Build groups and communities within social networks – create groups within social networks that have an interest in the Frank app and its values. They will be used as ambassadors and publicists, and will be the first users to try out new features. Keeping those communities active.
3. On the Ground Marketing
a. Launch parties – A tool to advertise the app and to encourage downloads from the app stores. We establish that entrance to these parties is contingent on downloading Frank, or on entering a lottery that will be in effect throughout the party – which is also conditional on a downloading the app.
b. Promotion around establishments – Promotion that takes place in or around establishments and encourages passersby to download the app through various means.
c. Distribution of flyers – Promotion that involves distribution of flyers at a variety of locations.
d. Physical advertising via print media and bulletin boards.
‘Frank’ is a mobile application. Its consumers can utilize it to submit anonymous, constructive feedback for the purpose of helping interpersonal development.
Our beta version is already available in app stores. As the team works on the next version, we are looking to have young interns who can help us in the development and success of this unique and intriguing project.
