We would like to see smart, enthusiastic people join our team and be part of our marketing team. For us at examPAL,
marketing doesn’t stop at marketing, and the department handles everything from pure marketing and traffic
generation to branding, biz dev, sales, UX, conversion optimization and data research and
analysis. The interns who will choose to join us will get hands-on experience in most of
the mentioned aspects if not all.
examPAL guarantees a meaningful position with hands-on experience that will be extremely valuable after the
position and will be a great addition to any resume.
Let’s break down some of the tasks and challenges you will face in every aspect of the marketing department:
Marketing – content marketing (ideation, creation, and distribution of content relevant to users throughout the sales
funnels); SEO (hands-on experience with promoting examPAL.com on Google search); Industry and competitive
analysis; and a lot more.
Sales – Not the kind of car salesmen approach you might have in mind. In sales you will reach out to our users and try
to find what they need, what their goal is, and can examPAL help them. This feedback will be used to also improve our
UX and product.
UX and product – take the comments from our users and turn it into valuable action items and features that will be
implemented in the product.
Conversion optimization – improving messaging, conversion funnel, and email automation in order to increase the
conversion rate of the product.
Branding – competitive/industry/audience research and analysis that is done in order to create a better brand that fits
the different audiences in every test.
Biz dev – researching potential partnerships, and then reaching out to them and take part of the negotiation and
formation of the partnership.
Department:
Marketing
Requirements:
Eager to learn
Team player
Autodidact
Independent
Experience in marketing – a huge advantage
Fluent English
Entrepreneurship desires – an advantage
examPAL disrupted the huge test-prep industry with the release of the first
machine learning based test prep course.
Unlike all other current alternatives, examPAL's unique patent technology,
personalizes & adapts the online course to user's strength & weaknesses,
which our system learns throughout their practice using open artificial
intelligence together with big data / wisdom of the crowd.
Within 1 year examPAL was able to get more than 12,000 students from 140
countries to use its courses.
Unlike most alternatives, offline / brick & mortar classroom courses, it is:
1. accessible anytime & place, cross platform: desktop, tablet & mobile
2. at a fraction of the cost: examPAL is Freemium i.e.,: all content can be
accessed for free while users pay only for the personalized practice &
additional services starting as low as $30, opposed to thousands of
dollars per course)
3. through gamification of the learning experience, increasing user
engagement.
examPAL is a small startup where things are running fast, knowledge is shared all around, and everyone knows what
others are doing in order to achieve our joint goals.
